Create sensational product videos for marketing with Biteable

How to make product videos the easy way

  1. Start your free Biteable trial.
  2. Begin with a product video template or start from scratch.
  3. Make your product pop with footage, images, music, and text.
  4. Brand your video with your logo and colors in a single click.
  5. Download your video or share it on all your platforms with a trackable link.

Best-in-class templates

Start with a professionally-designed template to create your product video in less time.

Auto-branding

Automatically apply your brand colors and logo to your entire video.

One-click editing

Streamlined and smart. Add scenes, animations, video clips, and music with a single click.

Getting started

Make a product video that blows your sales goals away

A product launch video is the backbone of a successful product launch. That might sound far-fetched. But, consider how effective they are.

Video is hands down the best way to get attention and deliver all the juicy details about your new products. Video makes information more entertaining and easier to digest, and video is highly shareable.

There’s no better way to get the word out about your new products and ensure that your launch is wildly successful.

Create content that drives action

Activate your audience with impactful, on-brand videos. Create them simply and collaboratively with Biteable.

Create a product launch video that pays for itself over and over

If you’re launching a new product, you most likely need to make your product video before you’ve made any sales. So you need a product video maker that doesn’t burn up all your resources before you get your launch off the ground.

With Biteable, you can make your product launch video in no time, even if you have no experience creating videos. Get access to our entire library of over 24 million stock clips, images, templates, and premium music.

Spend mere minutes on product video production

Launching anything new is always a whirlwind. Making product videos for marketing can easily get pushed to the bottom of your to-do list. Use Biteable to create stunning product videos faster than you can catch your breath between productivity sessions.

Add animated text, then auto-apply your brand colors and logo to your entire video with Biteable’s brand builder tool. No more spending days stuck in complicated animation and editing software.

Use templates to make perfect product promo videos every time

Creating the perfect product launch video is a daunting task. There’s a lot of planning and writing that goes into even a short video. That’s why Biteable has a massive library of templates that make the creative process a snap.

Just choose a template, add your product information, and shuffle things around to your taste. Then publish your video, and sit back and watch it go to work for you.

The website is easy to use and takes barely any time to figure out. It does exactly what I need it to, and I will be a long time client for sure.

Patrick, enlightened video maker

I am loving the features and editing options, and as a novice I have been able to do a lot. Bitetable is worth it!

Kritika, video maker extraordinaire

The basics

Use your product video to show your customers everything they need to know

Your product launch video needs to bring in those initial sales. So use your product video to show your audience:

  • What your product does
  • Who your product is for.
  • How it helps your customers accomplish their goals.

Use a mix of text, stock footage, and product footage or imagery to really bring this information to life and make your video compelling. Biteable supplies the text and stock footage. All you need is your product!

Answer questions

As with anything new, people are going to have questions. You know everything about your product. Things that seem obvious to you may not be so clear to other people.

Be sure to get feedback from people outside your organization or early adopters to ensure that you’re answering the most relevant questions for your customers.

If you have an advanced or complex product, you may need to create a supplementary FAQ video. Fortunately, you can use Biteable to make multiple product videos without crowding your schedule.

Make it shareable

One of the greatest strengths of video is that it’s incredibly shareable and makes amazing social media content. But, you still need to make your video entertaining or educational enough that people get inspired to share it.

Use Biteable’s animation or cartoons to create a video that’s eye catching and funny. Then inject your personality and sense of humor to make your product video go viral.

Make a product video in the time it takes to watch your competitors'

Pro-Tips

Create a product video that makes it impossible to say no

People are naturally doubt seeking creatures. They have objections to everything.

Survey potential customers to identify common objections to buying. Then, address those objections in your product launch video. That way customers won’t be able to say anything but “Yes!” after they watch your video.

Be concise

It’s important that your product launch video is as comprehensive as possible. However, video views drop off sharply after about 2 minutes. So, aim for the 2 minute mark with your videos.

If you need help keeping it short, work with a template to set limits for yourself. And, you can always create multiple videos, and address questions, features, and benefits individually.

Always include a call to action

The entire goal of your product launch video is to build interest in your new product and generate those first sales. That means that your product videos should always have a call to action.

Use text to make your call to action visual for those who watch without sound (which is most people).

If you follow these tips and use an online product promo video maker like Biteable, you’ll be creating mind-blowing product videos in no time, with no budget. That’s how you maximize revenue.

Start today with Biteable’s product video maker

When it comes to product video makers, it doesn’t get much better than Biteable.

With hundreds of brandable templates and scenes, plus over 24 million stock clips, images, and one-of-a-kind animations, you have all the creativity you need — right at your fingertips.

Take your product video to the next level with a voiceover or animated onscreen text. And when you’re ready, let Biteable automatically apply your brand colors to your entire video with the touch of a button.

You’ll make your first product video before they can say, “Tell me more…”.

Create videos that drive action

Activate your audience with impactful, on-brand videos. Create them simply and collaboratively with Biteable.

Further Reading

Need more pre-launch training?

You’ve got all the tools to make your next launch more successful than SpaceX. But there’s no such thing as too much knowledge. Head over to the Biteable blog to pack your brain with all the product video tips, tricks, and best practices you can handle.

How MediCompare increased conversions and lowered their bounce rate with one video

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